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Digital Marketing Fundamentals: From Strategy to ROI

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Product details

Management number 201814042 Release Date 2025/10/08 List Price $39.04 Model Number 201814042
Category

Format: Paperback / softback
Length: 602 pages
Publication date: 04 February 2025
Publisher: Taylor & Francis Ltd

Digital Marketing Fundamentals covers the entire marketing process. The academic theory behind Digital Marketing as well as techniques and media are discussed. Digital Marketing Fundamentals is easy-to-read and contains many international examples. The Dutch version of this book has become a standard issue in The Netherlands.

Weight: 1116g
Dimension: 170 x 240 x 35 (mm)
ISBN-13: 9781032964690
Edition number: 3 ed


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