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Global Communication: Planning Global PR Campaigns

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Product details

Management number 201812773 Release Date 2025/10/08 List Price $37.27 Model Number 201812773
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Format: Hardback
Length: 176 pages
Publication date: 06 July 2025
Publisher: Springer Nature Switzerland AG

Developed as a key companion text for the Global Communication Project (GlobCom), an initiative spanning five continents, the book presents the key concepts that underpin effective communication on a global scale and guides the reader through project development, covering cross-cultural communication processes and virtual collaboration dynamics.


Dimension: 235 x 155 (mm)
ISBN-13: 9789819675821


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