ISE A First Look at Communication Theory

The 11th edition of A First Look at Communication Theory encourages first-time theory students to approach theories with confidence, using a conversational style and relevant examples. It introduces over 30 diverse theories, including foundational and recent scholarship, with numerous examples and connections to pop culture. The discrete presentation of the theories ensures a well-rounded understanding, promotes integrative thinking, and allows instructors to customize their presentation.

Format: Paperback / softback
Length: 576 pages
Publication date: 20 May 2022
Publisher: McGraw-Hill Education

The 11th edition of A First Look at Communication Theory is a comprehensive and approachable guide for students embarking on their journey into the field of communication theory. Written in a conversational style, the book employs relevant examples and connections to popular culture to make complex theories accessible to first-time theory students. With over 30 diverse theories introduced, the book offers a blend of foundational and recent scholarship, providing students with a solid foundation to understand the relationships between these theories.

The discrete presentation of the theories ensures a thorough understanding of each concept while promoting integrative thinking and enabling instructors to customize their presentation. The wide range of theories, spanning from classical to cutting-edge, ensures that students have a solid foundation upon which to build their understanding of communication theory.

By embracing this edition, students will gain confidence in tackling theories without fear, while also developing a critical perspective on the field. A First Look at Communication Theory is an invaluable resource for anyone seeking to deepen their understanding of communication and its various theories.

Weight: 878g
Dimension: 204 x 251 x 25 (mm)
ISBN-13: 9781265209247
Edition number: 11 ed